Hi, I'm Katie
I'm the consultant behind Vela Creative.
I've spent over a decade marketing inside complex international organisations and helping teams make better decisions about where to focus. What I've learned is this: most teams don't need more activity, they need space to think, clear priorities, and a plan that actually fits the reality of their business. That's where I come in.
I help in-house marketers, marketing leads, and small business owners step back, understand what really matters, and move forward with direction they can confidently defend. My work sits between strategy and delivery. I shape the thinking, but I also make sure it translates into something practical and usable.
I'm CIM qualified, commercially grounded, and used to working at senior level. But more importantly, I'm collaborative, straightforward, and honest. I won't tell you to post more if the strategy underneath isn't working.
If you want thoughtful marketing support without the overwhelm, you're in the right place.
Good marketing starts with good judgement.
Most teams don't need more ideas. They need space to think, a clear direction, and the confidence to focus on what truly matters, alongside the courage to stop what doesn't.
I believe marketing works best when it's intentional, well considered, and rooted in real context. My role is to help teams step back, prioritise carefully, and move forward with decisions they can confidently defend and deliver.
Experience at a glance
Strategy through to delivery
Not just the deck. The doing too.
10+
years marketing inside complex organisations
Senior-level leadership
Strategy, brand, social media, and team management
CIM qualified
Associate Member and Level 6 Diploma in Professional Marketing