Hi, I'm Katie
I’m the consultant behind Vela Creative.
I’ve spent over ten years working across brand, strategy, campaigns and social, leading marketing initiatives at senior level and helping teams make better decisions about where to focus. What I’ve learned is this: most teams don’t need more activity. They need space to think. Clear priorities. And a plan that actually fits their reality. That’s where I come in.
I help businesses step back, understand what really matters, and move forward with direction they feel confident in. My work sits between strategy and delivery. I shape the thinking, but I also make sure it translates into something practical and usable.
I’m CIM qualified, commercially grounded, and used to working at senior management level. But more importantly, I’m collaborative, straightforward, and honest about what will and won’t make a difference.
If you want thoughtful marketing support without the overwhelm, you’re in the right place.
Clear direction makes everything else easier.
I work with founders, marketing leads and growing teams who want to feel more certain about their direction. Together we simplify, prioritise and build marketing that feels manageable, purposeful and commercially sound.
Good marketing starts with good judgement.
Most teams do not need more ideas. They need space to think, a clear direction and the confidence to focus on what truly matters.
I believe marketing works best when it is intentional, well considered and rooted in real context. My role is to help teams step back, prioritise carefully and move forward with decisions they feel confident defending and delivering.
Experience at a glance
Strategy through to delivery
Big-picture thinking, grounded in real-world execution
10+
years global marketing experience in complex organisations
Senior-level leadership
Strategy, brand, social media and team management
CIM qualified
Associate Member and Level 6 Diploma in Professional Marketing